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Water Polo Balls
WATKO | DECATHLON
USER RESEARCH I TRENDS I MARKET ANALYSIS I GRAPHICS I CMF
Disrupting an established market with an on-trend identity for Water Polo balls.
Following on from our work for Watko Design Strategy, we leveraged this bold vision to create a family of balls from beginner to expert that could help set the brand apart, a visually stagnant market, There was a clear opportunity to create something fresh, fun and bold and ultimately a design vision that connected with customers in-store and on the field.
We worked with overseas suppliers, visiting factories to understand what could be achieved and finding points of innovation within a fixed manufacturing protocol.
The result is a strong portfolio of balls that sets Watko apart from its competitors.
Designed in collaboration with Watko
"Max has shown extraordinary creativity and interest in many different projects. His technical skills allowed our final products to be attractive and fast on the market. I will truly recommend his work "
Yannick Rolland
Sport director, Watko / Decathlon
BRAND decathlon.com
PHOTO Our Way Studio
USER RESEARCH | INDUSTRIAL DESIGN
W A T K O | Goal & Field of Play
Disrupting an established market through innovation in manufacturing and user insight-driven design. Watko wanted to create a Goal and Field of play that could work in water for swimming pools, in the sea and on lakes.
STRATEGIC DESIGN I INDUSTRIAL DESIGN
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STRATEGIC DESIGN I INDUSTRIAL DESIGN
W A T K O | Design Strategy
A strategic approach to the creation of a design language for Watko, the startup Water Polo brand of Decathlon, for both Soft and Hard products.
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