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Tribord Ciré 900 Campaign
TRIBORD DECATHLON
ARTISTIC DIRECTION | PRODUCTION | PROJECT MANAGEMENT

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Tribord had designed a new range of waterproof jackets more in line with everyday fashion. We were asked to create a video and photo campaign that could help sell the product to more design-oriented customers whilst still referring to the brand's sailing origins.
The result is a modern shoot set on the island of Faroe with a unique aesthetic and mood.
Tribord is the internal sailing brand of Decathlon. Decathlon is the world's largest sports retailer, with over 1,500 stores in 49 countries.
Deliverable | Project Management, Artistic Direction, Location Scouting, Script, Model Hire, Pre-Production, Production, Post-Production.
BRAND decathlon.fr
ARTISTIC DIRECTION our way studio
PHOTOGRAPHER I EDITING Sarah Witt, Robin Christol
VIDEO I EDITING Claudia Lederer
DRONE Gaëtan Piolot
MAKEUP Jenny Jane











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