CQPI
Visual Identity & Web Design
For L’itinérance, le logement et la loi, a conference organised by the CQPI in Montréal, Our Way Studio developed a visual identity and digital presence for an event dedicated to homelessness prevention and the role of law in housing access. Bringing together voices from the community, legal, academic and political sectors, the conference aimed to encourage dialogue and explore new approaches to preventing homelessness in Québec.
Working within CQPI’s existing brand guidelines, we created a distinctive visual language through colour gradients, photographic textures and playful interpretations of the original logo. From the conference identity and dedicated landing page to digital communication materials, we designed a cohesive visual system that brought clarity, character and consistency to the event across multiple platforms.